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Marketing (OLD)

See how Tish V. helped Hope Sings on a Brand Messaging project

Kellee J
Kellee J.
Operations Consultant
Tish V
Tish V.
Strategy, Social Enterprise, Poetry
Matched on
Jul 7, 2012
Saved
$4,212
Hours Given
30 Hours
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What did Hope Sings need?

Tish helped Hope Sings

Why is this project important?

None

Posted By
Kellee J
Kellee J.
Operations Consultant
Cause Areas
Arts & Culture
Hope Sings
New York, New York, USA

What did Tish have to offer?

I am a global strategic planner and writer seeking to explore what I call 'the moreness' of brands and businesses. What else they could be, do, stand for, contribute; to take the traditional constructs of brand positioning, purpose, portfolio, identity & strategy and view these through the exciting (and necessary) lenses of good citizenry and social responsibility that today's consumer demands. I am looking for opportunities to r...

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I am a global strategic planner and writer seeking to explore what I call 'the moreness' of brands and businesses. What else they could be, do, stand for, contribute; to take the traditional constructs of brand positioning, purpose, portfolio, identity & strategy and view these through the exciting (and necessary) lenses of good citizenry and social responsibility that today's consumer demands. I am looking for opportunities to reimagine the role and meaning brands and businesses can have in the lives of people and the communities they participate in.

I have healthy obsessions with people, culture, brands and high fidelity ideas. With nearly two decades of experience in global strategy, marketing and innovation, social enterprise, my expertise areas include qualitative research design and facilitation, brand strategy, communications and innovation pipeline development. I have worked in the Americas, Asia Pacific, Europe & the UK, and the UAE. Nimble and collaborative, I am comfortable in a range of situations including freelance consulting and longer-term commitments and tightly timed requirements with intense turn-around requirements.

 
I am particularly interested in applying the principles of social enterprise to brands and communication. I am co-founder and Director of the Women’s Worldwide Web (www.w4.org), a breakthrough not for profit social enterprise that harnesses the power of the digital space to empower women and their families around the world. I have been a mentor and am developing the organization’s mentoring program.

I am a poet and blogger who participates in the New York poetry and spoken word community. A dynamic strategist and generous collaborator, I am driven to unlock the better stories of individuals, brands and organizations to build our collective better story. I also do business through my brand, Strategic Stiletto.


Skills
Branding
Marketing
Experience
  • At least 2 years of experience with brand management, marketing, advertising, public relations, communications or business development
  • Experience in articulating a brand message and communicating it to the public
  • Tish V
    Tish V.
    Strategy, Social Enterprise, Poetry
    Brooklyn, NY, USA

    About Hope Sings

    Hope Sings harnesses the power of song and story to empower, inspire and connect women around the world via various women-centric causes.
    Fun Fact

    Fun Fact

    This is the 4th project posted by Hope Sings.

    Total Saved
    $35,337

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