Marketing & Communications

See how es w. helped Bailey's Cafe on a Brand Messaging project

Stefanie S
Stefanie S.
Volunteer Manager
es w
es w.
Matched on
Apr 29, 2014
Hours Given
30 Hours
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What did Bailey's Cafe need?

es helped Bailey's Cafe * Creating a consistent and compelling brand * Expert advice on how to manage your brand

Why is this project important?

We have changed our website three times in eleven years. We have a brochure that introduces people to Bailey's Cafe that needs to be updated. We are revising the language we use in our proposal writing and need to ensure that all of our materials are in alignment with this core messaging. We are really proud of our collateral but we are aware that they may not be always be aligned given the broadness of our mission.

This project will save us $3,600, allowing us to double the number of events we hold to 24 per year, bringing youth and elders together at a variety of venues.

Posted By
Stefanie S
Stefanie S.
Volunteer Manager
Final Product
Written Materials
Cause Areas
Community & Economic Development
Arts & Culture
Youth Development
Bailey's Cafe
Brooklyn, New York, USA

What did es have to offer?

Most recently, Liz spent the past 6 years working in finance, where she focused on bridging communications among co-workers and business associates, and streamlining operations.

Currently, Liz has no plans to pursue a post-graduate degree, but would like to eventually go back for a J.D. / M.B.A and Ph.D. in Organizational Development.

In her free time, Liz enjoys rock climbing, Bikram yoga, and traveling.

  • Background in brand management, marketing, advertising, or public relations
  • Experience leading a branding exercise and creating brand messaging
es w
es w.
Norwalk, CT, USA

About Bailey's Cafe

Connecting Generations to Make a Better World

Bailey's Cafe, connecting generations to make a better world, is a center for educational and cultural activity. We believe in nurturing and guiding individuals in their pursuit of self-knowledge through acting, video making, writing, cooking, music, dance and fine arts. We aim to create an atmosphere of collective awareness, respect and responsibility, built on the talents and resources of the community.
Fun Fact

Fun Fact

The image of a tree plays a dominant role in our graphic representation but we have not really used it as a metaphor to explain what we do.

This is the 2nd project posted by Bailey's Cafe.

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