CASE STUDY

Supporting grassroots leaders and causes with Patagonia

For almost 40 years, Patagonia has supported grassroots activists working to find solutions to the environmental crises. Patagonia’s Action Works program connects individuals and environmental organizations driving impact in their communities. The Patagonia Action Works platform makes it possible for anyone to discover and connect with nearby environmental action groups and get involved with the work they do.

79,000+

Hours donated

$14.6M+

Nonprofit value created

Since 2017, Patagonia has partnered with Catchafire as a part of Patagonia Action Works to provide grassroots activists and organizations with the capacity building resources and support they need. Patagonia wanted a more holistic way to support organizations; alongside the grant that they issue, they wanted to help organizations be more effective in their work in additional ways.
Catchafire was a way to provide scalable support and access to skills-based volunteers to a large number of organizations. With a nonprofit cohort in North America and in Europe, organizations receive access to skilled volunteers around the world, providing project support and maximizing the impact organizations can make on the communities they serve. Many grantees report that they found ongoing support from someone they met through Catchafire. Whether that person becomes an off-platform volunteer or board member, there are meaningful connections made and continued collaboration between grantees and volunteers.
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Catchafire helps to provide scalable and quantifiable capacity building support to our grantees, quickly and consistently connecting those organizations with skilled volunteers from our audience and employee base.

Sam Murch
Action Works Program Manager, Patagonia

Over the last six years, volunteers on Catchafire have created close to $15 million in impact to these causes in support of 560 grassroots organizations. To date, Patagonia has seen 6.5 times its return on investment (ROI)! We’re excited to continue to grow our collective impact in support of grassroots organizations.

All-time impact

$14.6M+
Nonprofit value created
3,900+
Matches between nonprofits and volunteers
79,000+
Volunteer hours donated
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Catchafire has provided Ocean Blue with access to amazing professionals who are willing and ready to help us move forward with our mission. Without Catchafire and Patagonia's help this year, we would not have made such a difference for our One World Ocean because we were able to focus on implementing impact-oriented projects instead of trying to figure out how to do things we aren't already skilled at doing.

Karisa A.
Development Director, Ocean Blue Project

Patagonia customer volunteer activity

5,707
Volunteer registrations
8,248
Volunteer applications
1,413
Matches between grantees and customers

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