Brand Messaging

Youth for Debate
New York, NY, USA
Unfollow
Log in to follow
Youth for Debate
New York, NY, USA

0

Live Projects

3

Matched Projects
0 Followers

Posted June 4th

Share this project:

Project details

What we need

A 3-6 page brand messaging document that articulates an organization's personality and vision. This document will include recommendations for messaging that enforce a consistent, wide-ranging application of the organization's brand identity.

The brand messaging document will include the following:

  • A core brand positioning statement that communicates the values and key differentiators that define the organization’s brand, vision and work
  • A short tagline that can be used in emails and public communication
  • 4-5 supporting statements that build upon the positioning statement with more details and may be targeted towards specific audiences
  • 4-5 recommendations on how to communicate brand messaging in every day activities (email, elevator pitch, etc.)
  • What we have in place
    How this will help
    This project will save us $4,212 , allowing us to

    Project plan

    Show more

    About the org

    Youth for Debate
    Unfollow
    Our mission

    To bring public speaking and debate education to public high and middle schools in order to promote transferrable confidence, critical thinking, positive self-expression, and academic engagement. We want to give students the tools they need to be their own strongest advocate.

    What we do

    Youth for Debate is a volunteer organization founded at Columbia University to teach public speaking workshops and afterschool debate programs at underserved public schools. Our goal is to encourage students to think critically about important issues and become their own strongest advocate. Teaching is conducted by college students trained in our curriculum to create an educational experience that is both fun and enriching.

    Testimonials

    (No testimonial has been submitted by Brandon)
    (No testimonial has been submitted by Maureen)
    The pixel