Brand Messaging

Alpine Learning Group
Paramus, NJ, USA
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Alpine Learning Group
Paramus, NJ, USA

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Posted August 23rd

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Project details

What we need

A 3-6 page brand messaging document that articulates an organization's personality and vision. This document will include recommendations for messaging that enforce a consistent, wide-ranging application of the organization's brand identity.

The brand messaging document will include the following:

  • A core brand positioning statement that communicates the values and key differentiators that define the organization’s brand, vision and work
  • A short tagline that can be used in emails and public communication
  • 4-5 supporting statements that build upon the positioning statement with more details and may be targeted towards specific audiences
  • 4-5 recommendations on how to communicate brand messaging in every day activities (email, elevator pitch, etc.)
  • What we have in place
    How this will help
    This project will save us $4,212 , allowing us to

    Project plan

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    About the org

    Alpine Learning Group
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    Posted by
    Gwen P.

    Project Manager

    Our mission

    To provide learners with autism and their families comprehensive, scientifically-validated educational and behavioral services designed to foster individual growth and personal achievement.

    What we do

    In 1991, there was 1 child in every 3,000 diagnosed with autism. Today, it is 1 child in every 68 nationally, and growing.

    In 1988, New Jersey was home to only a few behaviorally-based school programs serving children with autism. Confronted with the challenge of securing an appropriate and effective educational program for their children with autism, a small group of local families joined with autism specialists to found the Alpine Learning Group.

    Originally housed in the basement of a local community house, Alpine Learning Group opened the doors to its first four students in 1989. Over time Alpine Learning Group's Education Program has grown steadily, and now serves 30 learners with autism, ages 3 to 21 years and 12 adult learners at our temporary Adult Learning Center in Midland Park. Our new, state-of-the-art Ely Center for Adult Learning is schedule for completion in early 2016. Alpine also serves many families as part of their Outreach, Social Skills and Early Detection Programs.

    Testimonials

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