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This project was completed on Mar 16, 2015
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Matched with Deven G.
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See the Impact story
Logo Design & Visual Brand Identity
Project: Face in Water
Logo Design & Visual Brand Identity
Project details
What we need
- Consultation regarding the Organization's current branding and desired branding objectives
- Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
- High-resolution logo delivered electronically (in formats for digital and print use)
What we have in place
- I have a website with a blog, as well as social media (Twitter- 200 followers, Facebook- 200 likes, LinkedIn- 1200). I've familiarized myself with various drowning prevention and water safety organizations (some with whom I'll be partnering) and have an idea about how I'd like this project to be depicted.
How this will help
This project will save us $4,817 , allowing us to teach 105 private swim lessons to individuals with autism.
About ten people die every day from unintentional drowning. Our goal is to create awareness and educate the public about the importance of swimming and water safety starting at birth. Our message has the ability to save millions of lives, so it is essential to communicate effectively and deliver the right information. I just completed the Brand Messaging Project and have a solid Vision, Mission, Brand Messages and 1-pager to work with. With your help, we can put some visual images into the messaging.
Project plan
Posted by
Kim S.
Swim Guru
Our mission
The mission of Project: Face in Water is to educate communities about aquatic health and the importance of swimming and water safety skills starting at birth. Through awareness and education we can improve quality of life by creating a paradigm shift in the way societies interact with water. It's never too early or too late to learn how to swim.
What we do
Have you ever wondered about your purpose in life? Well I did. I knew I could be doing something bigger, something better, something important.
For my 40th birthday, I created a pro bono experiment that would challenge myself as an instructor. My goal was to teach a one-hour private swim lesson to 40 different individuals with anxiety and/or fear of the water. My hope was that they would allow me to guide them out of their comfort zone, conquer the obstacle, continue to cultivate a healthy relationship with the water, share their stories and encourage others to do the same. It was an incredible, life-changing journey that led me to my true calling. It's amazing what one can accomplish when they are 100% focused and present.
My superpower is the ability to connect with people right away, quickly assess their individual needs, break down information that may seem overwhelming, and present it in bite-size pieces, customized for each individual. I've decided to continue the momentum by starting an Autism Swim program with funding from Autism Speaks, collaborating on a children's book that teaches kids the fundamentals of swimming and a documentary that will inspire a paradigm shift in the way society interacts with water. Any assistance in reaching these goals would be greatly appreciated and your good karma will be off the charts!
Testimonials
Deven was a great guy to work with! I had an idea in my head about what my logo would look like, but the outcome is completely different and I absolutely love it. He asked questions and came up with a few logo designs that I would have never thought of- but made sense. I am so happy with his creativity and professionalism.
Working with Kim Shults from Face in Water was an exciting experience! I enjoyed helping her create a logo. Kim Shults gave me positive feedback. If I could, I would work with Kim Shults again!
